BetterCloud^®
Effective Date: October 7, 2024

This Privacy Policy describes the privacy practices of BetterCloud, Inc. and its applicable affiliates and subsidiaries (“BetterCloud,” “we,” “us,” or “our”) and explains how we collect, use, disclose, secure and otherwise process personal information from individuals everywhere, including European Union residents, United Kingdom residents, Swiss residents, and Californian consumers, in connection with our websites and mobile apps (collectively, the “Sites”), and the rights and choices available to individuals with respect to their information.

This Privacy Policy describes how specific categories of personal data are collected, used and protected by BetterCloud in connection with our Sites, including personal identifiers, commercial information and networking and technology information, and their specific data elements. Individuals located in the European Union, the United Kingdom, Switzerland, or in California, USA should read the important information provided here, as well as the specific addenda addressed to their regions. To review the addendum for California, please click here. To review the addendum for the European Union and the United Kingdom, please click here. There are disclosures that all companies are required to make if they sell the data they collect. We do not, and will not, sell or share (as defined under CCPA) your personal information for monetary consideration (see here for more information).

Please see the Product Privacy Statement to understand how customer personal data is collected, used and protected by the BetterCloud platform, applications and services separately from the Sites.

What We Describe in this Privacy Policy

Personal Information We Collect Directly From You

Personal Identifiers

The information we collect from you directly is classified in the category of “Personal Identifier”. This data category includes consumer name, postal address, email address, phone, employer and similar information. For information on when we collect this information, please refer to Scenarios Where We Collect Your Personal Information.

We collect this information for the purpose of providing the services and information you are requesting through our Sites. We also use this information when communicating with you and responding to any inquiries or communications that you have initiated. For more information on how we use this information, please refer to How We Use Your Personal Information.

Personal Information We Collect From Other Sources

Social Networking Site

We collect personal information about you indirectly when you connect to a social networking site (SNS) through the interfaces we provide on our Sites. If you connect to us through a SNS, you allow us to access, use and store the information that you agreed the SNS could share based on your settings on that SNS. We will access, use and store that personal information in accordance with this Privacy Policy. If you choose to revoke our access at any time you may do so by amending the appropriate settings from within your account settings on the applicable SNS.

Referrals

We may also collect your personal information through any referral section of our website. We may add this to information we get from our Sites to offer you products and services or to invite you to events or webinars that may be of interest to you.

Cookies and Similar Technologies

We also collect information about you using cookies and other similar technologies. We may log your computer or mobile device IP address, geographic location (should you choose to provide it), operating system name and OS version, manufacturer and model, browser type, browser language, screen resolution, the website you visited before browsing to our Sites, pages you viewed, how long you spent on a page, access times and information about your use of and actions on our Sites. Please refer to the Cookies and Similar Technologies for more details. We collect this information for the purposes of better understanding our market, global distribution, technology and our prospective customers’ and customers’ wants and needs.

For more information on when we collect your personal information from other sources, please refer to Scenarios Where We Collect Your Personal Information.

Cookies and Similar Technologies

What are cookies?

We may collect information using “cookies.” Cookies are small data files stored on the hard drive of your computer or mobile device by a website. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer or mobile device until you delete them) to provide you with a more personal and interactive experience on our Sites. We use two broad categories of cookies: (1) first party cookies, served directly by us to your computer or mobile device, which we use to recognize your computer or mobile device when it revisits our Sites; and (2) third party cookies, which are served by service providers on our Sites, and can be used by such service providers to recognize your computer or mobile device when it visits other websites.

Cookies we use

Our Sites use the following types of cookies for the purposes set out below:

Type of cookie	Purpose
Essential Cookies	These cookies are essential to provide you with services available through our Sites and to enable you to use some of its features. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.
Functionality Cookies	These cookies allow our Sites to remember choices you make when you use our Sites. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-select your preferences every time you visit our Sites.
Analytics and Performance Cookies	These cookies are used to collect information about traffic to our Sites and how users use our Sites. The information gathered may include the number of visitors to our Sites, the websites that referred them to our Sites, the pages they visited on our Sites, what time of day they visited our Sites, whether they have visited our Sites before, and other similar information. We use this information to help operate our Sites more efficiently, to gather broad demographic information and to monitor the level of activity on our Sites.
Social Media Cookies	These cookies are used when you share information using a social media sharing button or “like” button on our Sites or you link your account or engage with our content on or through a social networking website such as Facebook or Twitter. The social network will record that you have done this.
Targeted and advertising cookies	These cookies track your browsing habits to enable us to show advertising which is more likely to be of interest to you. These cookies use information about your browsing history to group you with other users who have similar interests. Based on that information, and with our permission, third party advertisers can place cookies to enable them to show advertisements which we think will be relevant to your interests while you are on third party websites. You can disable certain cookies which remember your browsing habits and target advertising at you by visiting this site or, in the EU, this site. If you choose to remove targeted or advertising cookies, you will still see advertisements but they may not be relevant to you. Even if you do choose to remove cookies by the companies listed at the above link, not all companies that serve online behavioral advertising are included in this list, and so you may still receive some cookies and tailored adverts from companies that are not listed.

Disabling cookies
You may choose to consent to our use of these cookies, reject all non-essential cookies, or further manage your cookies preferences through the cookie consent banner at the bottom of our website, or the green cookie icon if you have previously engaged with the cookie consent banner. To opt-out of sharing information related to these cookies and related technologies with third parties, please select “Reject All”. Please note that even if you opt-out of this information sharing with us, other companies may continue to use and disclose your information in the same manner. You should manage your preferences with regards to these practices with those other companies and websites, as applicable.

Additionally, you can typically remove or reject cookies via your browser settings. In order to do this, follow the instructions provided by your browser (usually located within the “settings,” “help” “tools,” or “edit” facility). Many browsers are set to accept cookies until you change your settings. To opt-out of sharing information related to these cookies with third parties, please select “Reject All”. Further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org.

If you do not accept our cookies, you may experience some inconvenience in your use of our Sites.

Local Storage Objects

We use Local Storage Objects (LSOs) such as HTML5 to store Your user information and settings. Third parties with whom We partner to provide certain features on Our site or to display advertising based upon Your Web browsing activity use LSOs such as HTML 5. Various browsers may offer their own management tools for removing HTML5 LSOs.

Pixel Tags

We may also use pixel tags (which are also known as web beacons and clear GIFs) on our Sites to track the actions of users on our Sites. Unlike cookies, which are stored on the hard drive of your computer or mobile device by a website, pixel tags are embedded invisibly on webpages. Pixel tags measure the success of our marketing campaigns and compile statistics about usage of the Sites, so that we can manage our content more effectively. The information we collect using pixel tags is not linked to our users’ personal data.

Framing

Some of our pages utilize framing techniques to serve content to/from our partners while preserving the look and feel of our Sites. Please be aware that you are providing your information to these third parties and not to us.

Scenarios Where We Collect Your Personal Information

The “When” (Scenario)	The “What” (Personal Information Collected)
You complete and submit a form on one of our Sites to request our materials or a demo of our services, to download content, to sign up to receive our newsletters or marketing updates, or to participate in one of our programs, trainings, or surveys, or use the "contact us" or similar features on our Sites.	Contact information, such as your name, job title, company name, address, phone number, email address, or other information you have voluntarily chosen to share. Information on your interaction with our website and any applicable forms.
You register and/or attend one of our events or webinars.	Attendee information such as your name, job title, company name, address, phone number, email address, professional photo, dietary restrictions, or other information you have voluntarily chosen to share. Additionally, you may be required to provide certain information regarding COVID vaccinations.
You interact with our Sites or emails, including, for example, if you listen to our podcasts or watch one of our marketing videos.	Information about your device and your usage of our websites or emails (such as Internet Protocol (IP) addresses or other identifiers), including session data such as actions performed, page views, pages visited, time spent on page, clicks on page, and ad engagement, using cookies or similar technologies.
You are set to receive BetterCloud merchandise or gifts, such as our branded apparel, whether through event attendance, contest participation, or other means.	Apparel size and contact information, such as your name, job title, company name, address, phone number, email address, or other information you have voluntarily chosen to share
You interact with our profile or materials on one of our partners' sites or with one of our partners' assets on our website.	Website and profile engagement info. The information you share with that partner site such as location, employer, past employer, job title, records of software products and/or services purchased, obtained, or considered, through cookies or forms you fill out.
You are interested in purchasing our products or services and voluntarily interact with our go-to-market team.	Contact information, such as your name, job title, company name, address, phone number, email address, or other information you have voluntarily chosen to share.
You interact or participate in the BetterCloud community.	Contact information you submit to the BetterCloud community, such as your name, email, job title and company, or other information you have voluntarily chosen to share. Information about your device and your usage of our websites or emails (such as Internet Protocol (IP) addresses or other identifiers), including session data such as actions performed, page views, pages visited, time spent on page, clicks on page, and ad engagement, using cookies or similar technologies.
You take one of our training courses or apply or enroll in one of our certification programs.	Contact information, such as your name, job title, company name, address, phone number, email address, or other information you have voluntarily chosen to share. Your test score(s) for any of our exams you choose to complete.
You apply for one of our open employment positions through our career Site.	Contact information, such as your name, job title, company name, address, phone number, email address, or other information you have voluntarily chosen to share. Other information relevant to your employment application you have voluntarily chosen to share.

How We Use Your Personal Information

To operate the Sites

We use your personal information to:

operate, maintain, administer, improve, study use of, provide support for, and secure the Sites or our other products and services;
manage and communicate with you regarding your account on the Sites, including by confirming certification of our certification programs, sending you service announcements, technical notices, updates, security alerts, and support and administrative messages;
better understand your needs and interests, and personalize your experience with the Sites, including where you complete our forms on a partner site;
respond to your service-related requests, questions and feedback.

To send marketing communications

If you request information from us or register for an account on the Sites, we may send you BetterCloud-related marketing communications as permitted by law. For information on how to opt out of such communications, please refer to Your Choices & Changes to Your Personal Information.

To provide a requested service

If you request a service through the Sites, such as signing up for our newsletter or register for one of our events, we may request personal information that we need to provide the requested service.

To comply with law

We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.

With your consent

We may use or share your personal information with your consent. For example, when you consent to let us post your testimonials or endorsements on our Sites, you instruct us to take a specific action with respect to your personal information, or you opt into third-party marketing communications.

For compliance, fraud prevention and safety

We use your personal information as we believe necessary or appropriate to (a) enforce the terms and conditions that govern the Sites; (b) protect our rights, privacy, safety or property, and/or that of you or others; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.

For the purpose provided

We use your personal information for the purpose you provided it to us, such as certifying you after passing one of our training programs or sending you BetterCloud merchandise. For more information, please see Scenarios Where We Collect Your Personal Information.

How We Share Your Personal Information

Except as described in this Privacy Policy, we do not share the personal information that you provide to us with other organizations. We disclose personal information to third parties under the following circumstances:

Third Parties	Purpose for Sharing
Service Providers	We may employ third-party companies and individuals to administer and provide services on our behalf (such as hosting, email delivery and database management services). The third-party service providers we utilize may also provide artificial intelligence and generative artificial intelligence support to analyze data, determine trends, make predictions and use AI-generated responses in order to provide the services. These third parties may only use your information as directed by BetterCloud and in a manner consistent with this Privacy Policy, and are prohibited from using or disclosing your information for any other purpose.
Professional Advisors	We may disclose your personal information to lawyers, bankers, auditors and insurers, where necessary in the course of the professional services that they render to us.
Event Sponsors and Business Partners	We may disclose your personal information with our event co-sponsors, if applicable, our business partners, such as resale and referral partners, where permitted by applicable law.
Law Enforcement Officials	We may disclose information about you to government or law enforcement officials or private parties as required by law, and disclose and use such information as we believe necessary or appropriate to (a) comply with applicable laws and lawful requests and legal process, such as to respond to subpoenas or requests from government authorities; (b) enforce the terms and conditions that govern the Service; (d) protect our rights, privacy, safety or property, and/or that of you or others; and (e) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity. See Our Transparency Report for more information.
Business Transfers	We may sell, transfer or otherwise share some or all of its business or assets, including your personal information, in connection with a business deal (or potential business deal) such as a merger, consolidation, acquisition, reorganization or sale of assets or in the event of bankruptcy, in which case we will make reasonable efforts to require the recipient to honor this Privacy Policy.
Our private equity sponsor, Vista Equity Partners, and its affiliates, including Vista Consulting Group (collectively, “Vista”)	We may disclose your personal information to Vista for administration, research, database development, workforce analytics and business operation purposes, in line with the terms of this Privacy Policy. Vista processes and shares your personal information with its affiliates, including other Vista portfolio companies, on the basis of its legitimate interests in managing, administering and improving its business and overseeing the recruitment process and, if applicable, your employment relationship with BetterCloud. If you have consented to us doing so, we also share your personal information with other Vista portfolio companies for the purpose of being considered for other job opportunities in the pooling system, both inside and outside the EEA. Please find a full list of all Vista portfolio companies here. Where this requires us to transfer your personal information outside of the EEA, please refer to Additional Information for UK and European Union Users for further details on cross-border transfers. In connection with the recruitment process your personal data may be transferred outside of the EEA to Hirebridge, LLC and Criteria Corp., which provide applicant tracking and evaluation services. Hirebridge, LLC and Criteria Corp. have agreed to comply with the EU Standard Contractual Clauses to ensure that your personal information is adequately protected whilst outside of the EEA.

Keeping & Securing Your Personal Information

We will keep personal information about you for as long as: (i) we provide services to you or your company; (ii) we are addressing a concern, question, complaint, or request from you (iii) the law requires us to do so; or (iv) we need to maintain the personal information for the purpose you shared it with us. If we have a legally binding agreement with you with data retention provisions, we will abide by the retention obligations of that agreement. We may keep or maintain personal information or records longer if necessary to comply with legal, financial, compliance, or other reporting obligations, and to enforce our rights and agreements. We also may keep personal information for statistical analysis or research purposes.

The security of your personal information is important to us. We use a variety of industry-standard technical, contractual, administrative and physical security measures and procedures to protect the personal information we collect, both during transmission and once we receive it. However, no security safeguards are 100% secure and we cannot guarantee the security of your information.

Your Choices & Changes to Your Personal Information

Access, update, correct or delete your information

Upon request, we will provide you with information about whether we hold, or process on behalf of a third party, any of your personal information. If Your Personal Information changes, or if You wish for us to delete your Personal Information, You may correct, update, or delete it by emailing privacy@bettercloud.com. We will respond to your request within a reasonable timeframe.

Marketing communications

You may opt out of marketing-related emails by clicking on a link at the bottom of each such email, or by contacting us at privacy@bettercloud.com. You may continue to receive service-related and other non-marketing emails.

Testimonials

If you gave us consent to post a testimonial on our Sites, but wish to update or delete it, please contact us at privacy@bettercloud.com.

Choosing not to share your personal information

Where we are required by law to collect your personal information, or where we need your personal information in order to provide a requested service to you or operate the Sites, if you do not provide this information when requested (or you later ask to delete it), we may not be able to provide you with the requested service(s) or operate the Sites. We will tell you what information you must provide to receive a requested service or interact with the Sites by designating it as required on the Sites or through other appropriate means.

Minors

Our Site is not directed to children under 16. If a parent or guardian becomes aware that their child has provided us with information without their consent, they should contact us at privacy@bettercloud.com. We will delete such information from our files as soon as reasonably practicable.

International Transfer

BetterCloud is headquartered in the United States and has service providers in other countries. Your personal information may be transferred to the United States or other locations outside of your state, province, country, or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction. European Union users should read the important information provided in Additional Information for UK and European Union Users.

Other Sites and Services

The Sites may contain links to other websites and services. These links are not an endorsement, authorization or representation that we are affiliated with that third party. We do not exercise control over third party websites or services, and are not responsible for their actions. Other websites and services follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies of the other websites you visit and services you use.

User Generated Content

We may make available on our Sites, or link to, features that allow you to share information online (e.g., on publicly-accessible blogs or community forums). Please be aware that whenever you voluntarily disclose personal information online, that information becomes public and can be collected and used by others. We have no control over, and take no responsibility for, the use, storage or dissemination of such publicly-disclosed personal information. By posting personal information online in public forums, you may receive unsolicited messages from other parties.

Changes to this Privacy Policy

We review and update this policy on an annual basis or periodically upon any substantive changes to our data processing practices. We reserve the right to modify this Privacy Policy at any time. We encourage you to periodically review this page for the latest information on our privacy practices.

If we make material changes to this Privacy Policy, we will publicly notify you, such as through posting a new privacy policy on our Site, or a specific announcement on our Sites. Any modifications to this Privacy Policy will be effective upon posting (or as otherwise indicated at the time of posting).

Contact Us

If you have any questions or concerns about our Privacy Policy, please email us at privacy@bettercloud.com, or write to us at:

BetterCloud, Inc.
ATTN: Privacy
330 7th Avenue 14th Floor
New York, NY 10001

Additional Information for UK, European Union, and Swiss Users

Personal information

References to “personal information” in this Privacy Policy are equivalent to “personal data” as defined by the European Union General Data Protection Regulation 2016/79 (“GDPR”) and the Data Protection Act of 2018 and UK GDPR (collectively, “UK Privacy Law”). We are the processor of your personal information for GDPR and UK Privacy Law purposes.

Legal bases for processing

We only use your personal information as permitted by law. We are required to inform you of the legal bases of our processing of your personal information which include:

Consent	The consent you provide to us when you share or submit your personal information with or to us.
Legitimate Interest	Our “legitimate interest,” as defined by GDPR and UK Privacy Law, or the legitimate interest of a third party, including you. For example, we may use your data for fraud and security monitoring to ensure our networks and websites are secure, to administer and conduct our business with you, and to respond to your requests, inquiries and complaints.
Contract	Our performance of a contract, directly or indirectly, between us and you or your employer.
Legal Obligation	Our compliance with a legal obligation that we are or may be subject to.

Use for new purposes

We may use your personal information for reasons not described in this Privacy Policy where permitted by law and where the reason is compatible with the purpose for which we collected it. If we need to use your personal information for an unrelated purpose, we will notify you and explain the applicable legal basis.

Retention

We will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.

We keep basic information about our customers for the duration of the applicable customer agreement.

Your Rights

GDPR, UK Privacy Law, and Switzerland’s Federal Act on Data Protection gives you certain rights regarding your personal information, as detailed below:

Opt-out	Stop sending you direct marketing communications. You may continue to receive service-related and other non-marketing emails.
Access	Provide you with information about our processing of your personal information and give you access to your personal information.
Correct	Update or correct inaccuracies in your personal information.
Delete	Delete your personal information.
Transfer	Transfer a machine-readable copy of your personal information to you or a third party of your choice.
Restrict	Restrict the processing of your personal information.
Object	Object to our reliance on our applicable legal bases (see list of legal bases above) for processing your personal information.

Exercising Your Rights

If you have a specific question or concern about your rights, questions about our Privacy Policy, or wish to exercise your rights as a European Union or United Kingdom resident, please contact us at privacy@bettercloud.com or our postal address provided above. You may also contact our Data Protection Representative (see here for more information). We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions.

If you would like to submit a complaint about our use of your personal information or our response to your requests regarding your personal information, you may contact us as described above or submit a complaint to the data protection regulator in your jurisdiction. You can find your data protection regulator here.

Cross-Border Data Transfer

Whenever we transfer your personal information out of the European Economic Area (EEA) or the United Kingdom (UK), or Switzerland to countries not deemed by the European Commission or the Information Commissioner’s Office (ICO), respectively, to provide an adequate level of protection for personal information, the transfer will be based on one of the following safeguards recognized by the European Commission or ICO as providing adequate protection for personal information:

Consent	The consent you provide to us when you share or submit your personal information with or to us, and when you visit our Sites
Contractual Clauses	Contractual clauses approved by the European Commission or the ICO which impose data protection obligations on the parties to the transfer.
Other	Other valid and applicable safeguards under GDPR, UK Privacy Law, or Switzerland’s Federal Act on Data Protection.

For further information on specific data transfer mechanisms used, please contact us.

EU-U.S. Data Privacy Framework with UK Extension, and Swiss-U.S. Data Privacy Framework

BetterCloud complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. BetterCloud has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) under the UK Extension to the EU-U.S. DPF. BetterCloud has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit https://www.dataprivacyframework.gov/.

BetterCloud is responsible for the processing of personal data it receives, under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and Swiss-U.S. DPF and subsequently transfers to a third party acting as an agent on its behalf. BetterCloud complies with the EU-U.S. DPF Principles and the Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU, UK, and Switzerland, including the onward transfer liability provisions.

The Federal Trade Commission has jurisdiction over BetterCloud’s compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF. In certain situations, BetterCloud may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, BetterCloud commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit https://feedback-form.truste.com/watchdog/request for more information or to file a complaint. These dispute resolution services are provided at no cost to you.

For complaints regarding EU-U.S. DPF, the UK Extension to the EU-U.S DPF, and Swiss-U.S. DPF compliance not resolved by any of the other DPF mechanisms, you have the possibility, under certain conditions, to invoke binding arbitration. Further information can be found on the official DPF website: https://www.dataprivacyframework.gov/framework-article/ANNEX-I-introduction.

Data Protection Representative in the European Union and UK and Switzerland

We have appointed DataRep as our Data Protection Representative in the European Union and the UK and Switzerland pursuant to GDPR and UK Privacy Law and Switzerland’s Federal Act on Data Protection. If you want to pose a question regarding our processing of your personal information or otherwise exercise your rights in respect of such processing, you can contact DataRep at bettercloud@datarep.com or by using the online webform available at www.datarep.com/bettercloud.

You may also contact DataRep at one of the addresses listed below. We also have addresses in all other EU member countries and in the UK and Switzerland which can be provided upon request by sending an email to privacy@bettercloud.com. All mail correspondence must be addressed to “DataRep” (not “BetterCloud, Inc.”).

Ireland	DataRep, The Cube, Monahan Road, Cork, T12 H1XY, Republic of Ireland
United Kingdom	DataRep, 107-111 Fleet Street, London, EC4A 2AB, United Kingdom
Switzerland	DataRep, Leutschenbachstrasse 95, ZURICH, 8050, Switzerland

If you contact DataRep, DataRep may request evidence of your identity to ensure your personal information is not provided to anyone other than you. If you have concerns over DataRep’s handling of your personal information to provide its services, please refer to https://www.datarep.com/privacy-policy/.

Additional Information for Californian Consumers

The California Consumer Privacy Act (Assembly Bill 375), as supplemented and amended, and specifically as amended by the California Privacy Rights Act of 2020 (the “CPRA”) (collectively the “CCPA”) affords Californian consumers specific rights regarding their personal and sensitive personal information as detailed in this Privacy Policy.

We provide this Privacy Policy to describe our activities with regard to the personal information we collect and use and to inform you of your rights regarding your information. You have the right as a Californian consumer to expect the Privacy Policy to be available, accessible and easy to understand, and reviewed and updated at least annually describing our personal information collection activities over the prior 12 months. If our business changes or additional processing for new purposes is planned, we will update the Privacy Policy.

If you need to access this Privacy Policy in an alternative format, please contact us at privacy@bettercloud.com.

No Selling or Sharing

We do not, and will not, sell or share – as defined under CCPA – your personal information for monetary consideration to third parties.

We are required under the CCPA to specifically disclose the categories of information that we have collected and sold or disclosed for any commercial purpose for the prior twelve-month period. We do not sell or share ‘personal identifiers’ or any other category of collected personal information for monetary compensation or for the commercial benefit of any party. We have not done so in the past 12-months or at any time prior to that. We may share your information with third parties for business purposes stated here. We may allow certain third parties to collect your personal information through cookies and automated technologies on our site in exchange for non-monetary consideration. For more information, please refer to Cookies & Related Technologies.

For more details please click here.

Personal Information & Sensitive Personal Information

Under the CCPA, “Personal Information” is anything that identifies, relates to, describes, or is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular Californian consumer or household. For information on the types of personal information we collect, when we collect such personal information, and how we use such personal information, please refer to the following sections: Personal Information We Collect Directly From You, Personal Information We Collect From Other Sources, Scenarios Where We Collect Your Personal Information, and How We Use Your Personal Information.

Under the CCPA, “Sensitive Personal Information” is unique personal data that falls under special protected categories such as, but not limited to, identifiers that are government-issued, genetic information, or race and ethnicity information. Please note we do not collect sensitive personal information. We do not use sensitive personal Information for any commercial purpose, we do not sell sensitive personal information, and do not share sensitive personal information for online advertising.

Personal Information for Minors

The CCPA requires opt-in consent to information use for minors under the age of 16 and verified parental consent for children under the age of 13. We do not knowingly collect or process the information of children. For more information, please refer here.

Your Rights

The CCPA gives you certain rights regarding your personal information, as detailed below. You, or an authorized agent, may ask that we or partners for whom we process or those working on our behalf take specific actions with regard to the information about you.

Right	Description	How it Applies to Us
Right to Know	Know what personal data and sensitive personal data we collect, from where, why, how long we’ll hold it, and if sold or shared, to what category of recipient.	We provide this information in this Privacy Policy which is reviewed, updated, and posted every 12 months.
Right to Access	Request to see some or all of the data being held about you and to do so up to twice yearly without cost.	Contact us at privacy@bettercloud.com.
Right to Correct	Correct any data being held to ensure that it is current, correct, and complete.	Contact us at privacy@bettercloud.com.
Right to Delete	Delete some or all the data being held that has been collected, within limits imposed under law.	Contact us at privacy@bettercloud.com.
Right to Limit	Limit the use of your sensitive personal information from being used to infer characteristics about you or for profiling or target marketing.	BetterCloud never uses this information to infer characteristics about you for the purposes of profiling or target marketing.
Right to Opt-Out	Opt-out of selling or sharing of personal or sensitive information	BetterCloud never sells the personal or sensitive information it collects for monetary consideration.
Right to No Reprisal	Exercise any of the rights granted under CCPA without concern for reprisal, discrimination, loss of services, pricing impacts or other unfair treatment.	BetterCloud respects your right to make appropriate requests under the law.
Right to Portability	Request that any information held be returned by mail or electronically, and if electronically held, be returned in a format permitting its transfer to another service.	Contact us at privacy@bettercloud.com.

Exercising Your Rights

If you have a specific question or concern about your rights, questions about our Privacy Policy, or wish to exercise your rights as a Californian consumer, please contact us at privacy@bettercloud.com or use our online request form.

You may exercise these rights twice in a 12-month period. If an option is available to compensate you for the use of your information, you must be advised of this. We will make best efforts to address your requests within 45 days, but where that is not possible will advise you of the need for an extension of an additional 45 days.

Verifying Your Identity

After submitting your initial request, we may request additional information to verify your identity. We are restricted from using that additional information for any purpose other than verifying your request or for security or fraud prevention. Except as required under CCPA, we must delete any additional information collected for the purpose of verifying your identity as soon as practical after processing your request. We will confirm receipt of your request within ten (10) days from receiving it and will respond within the timelines established under CCPA.

On verification of your identity and legitimate standing to make the request, and if not an undue or unreasonable hardship for us, we must act on your request or inform you why we cannot. Legal requirements may prevent accommodation of some requests; if we deny your request, we will inform you why, where you may submit a complaint, and your options for challenge, redress or escalation.

Data Retention

Please refer to Keeping & Securing Your Personal Information for information on how long we retain your personal information.

Disclosure of Personal Information to Service Providers

Please refer to How We Share your Personal Information for information on how we may share personal information with our service providers to provide our services to customers and to fulfill our contractual obligations. We enter into contracts with our service providers to restrict the use of your personal information solely to the purpose for which they were engaged.

Inquiries, Information Requests, & Complaints

If you have questions, would like to submit an inquiry, data or information request(s), or have a complaint about our use of your personal information or our response or handling of your requests regarding your personal information, you may contact us as privacy@bettercloud.com or through our online form.

You can also submit a complaint to the California Office of the Attorney General here. For more information on the CCPA please visit https://www.oag.ca.gov/privacy/ccpa.